So here's how it works for those of you who are interested. I'm going to use the Superbowl as my example. Log onto Twitter and follow Hashtags. They will automatically follow you back. Now, whenever you tweet about anything related to Superbowl ads, type #superads09 somewhere in your message. This is like "tagging" your message.
Visit hashtags.org and search for #superads09 to see a live feed of anyone's tweets that have been tagged #superads09. You can add this to your RSS feed as well. Tons of ad blogs will be posting the entire #superads09 feed tomorrow during the game, and now you can be part of a massive conversation with the ad world in real time on the internet.
Kind of cool, right? There are a gajillion other tags for anything and everything you might be interested in discussing/following discussions about. Once I figure out Twittgroups, I'll let you know. I'm still digesting...
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