Well, we graduated from UF (The University of Florida) in 2008 (most of us, at least). After leaving the halls (or atrium) of Weimer Hall, we're off to work in advertising, all across the country! What we're up to, and what we're in to - you'll find it here! Check often to find out about the Wizards of Weimer!

Friday, September 5, 2008

Will somebody please explain the new Microsoft tv spot??

Please?



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4 comments:

Mel Doug said...

http://www.microsoft.com/windows/?CMXID=189EEF13-D392-4249-9F5C-85BE637299B7&WT.srch=1#

extended version of the ad that makes less sense.

September 5, 2008 at 9:01 PM
Mel Doug said...

Sorry. Use this link.

www.Microsoft.com/Windows

September 5, 2008 at 9:02 PM
Linny said...

You see - Chiat's approach to Mac was "Let's make a good ad". Now, if Microsoft did anything witty and clever, it would look like they were copying Chiat. Therefore, they decided to go the complete other way to avoid any such accusations.

September 11, 2008 at 6:20 AM
burchie said...

Not that anybody cares even remotely as much as I do, here is some more info on this campaign (taken from branddna.blogspot.com):

In an internal all-staff email Microsoft SVP Bill Veghte explains the new Seinfeld ads to employees:

“This first set of ads features Bill Gates and comedian Jerry Seinfeld. Think of these ads as an icebreaker to re-introduce Microsoft to viewers in a consumer context.

Later this month, as the campaign moves into its next phase, we’ll go much deeper in telling the Windows story and celebrating what it can do for consumers at work, at play and on-the-go.”

September 12, 2008 at 11:10 AM

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