Give Yourself a Good Name

New campaign for Heineken, "Let a Stranger Drive You Home". I'm not sure who did but but in the style of Facebook - likes it [thumbs up]



Smart, simple, compelling... and does the whole "don't drink and drive" thing in a clever and intelligent way. But.... similar to the Captain Morgan campaign (Lowe).

Drunk History

Here's the concept: Get people wasted, then make them tell stories from history. Get other people to re-enact the stories (including Jack Black and Michael Cera from Superbad). It's YouTube genius at it's finest.

http://www.youtube.com/user/DrunkHistory

I'd suggest one or two, but they are all ridiculously hilarious. Check it out!

PS: our very own stoned UF management professor is in their favorites list!