Shoes. Shoes. Shoes. Oh my god! Let's get some shoes!

So the last bit of my life has been completely consumed working on some New Balance stuff, on top of the rest of my busy life. I've gotten to know the shoe industry pretty well. I want to now share with you some fun/cool/crazy tv spots that I've come across while working on it. WARNING: Some spots have really catchy music that will be stuck in your head for days. Also, hot fudge lakes and Pete Carroll asking for batteries. WTF?

New Balance


New Balance


Reebok


Nike SPARQ


Nike+


Puma


Brooks


And of course...

Just Eat It

Food? Art? Advertising? Apparel?

From Neatorama:
That’s the Nike (Burger) Air Max 90 by Olle Hemmendorff, a Swedish illustrator/designer who was commissioned by Nike (along with 7 other artists) to "interpret" their sneakers. Olle decided to make one out of … hamburger!

Just Do It

So the 'Just Do It" campaign is celebrating its 20th year (that makes me feel old). I've always been a pretty big Nike fan, as far as some clothes and sneakers go, and their soccer advertising. I came across this powerful spot on Creativity, for the Olympics, celebrating the 'Just Do It' spirit.



The song is "All These Things That I've Done" by the Killers. It's a very interesting choice of song because it is clearly referencing war - "I've got soul, but I'm not a soldier," and the Olympic committee is praying that there is no terrorism impending at the games since they decided to let China host.

But the good thing that Nike portrays in the ad is culture. It is not just about Americans, it's about all races, and all sports competing, whether it is for your team, your country, or just yourself.

Visa has been advertising their card with the campaign slogan, "Go World" also taking the worldly, instead of American approach.